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Savvy Food, founded by Crystal Black-Davis in 2006, has been the go-to consultancy for food brands across the globe. In 2014, Savvy went on hiatus upon Crystal accepting an offer to work directly for then client, Loacker, the global category leader in wafer confections. Following five and a half years as EVP / VP of Marketing (USA) for Loacker, Crystal returned to her entrepreneurial roots and relaunched Savvy in March 2020.

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